Email marketing remains a direct and cost-effective way for small businesses to target their customers. But for your email campaigns to be successful, you need
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Boost Your Email CTR with a Customer-First Approach: A 3-step guide
Yesterday on MarketingSherpa we published a case study showing how AI Guild member Michael Lerner increased email marketing clickthrough rate. You can read the case
Read MoreEmail Marketing Psychology: Tips to Make It Work
Human behaviour is so widely complex that even people who study it are in awe, discovery after discovery. This is because no one can truly
Read MoreThe Email Marketer’s Guide to Stellar Holiday Email Marketing Strategies in 2023
‘Tis the season to blend in yet stand out, ‘Tis the season to give back yet rake in the moolah! ‘Tis the season to fine
Read MoreEmail Automation: How to Transform Your Business and Drive Business Growth
Running your own business isn’t easy. You’re spinning plates from sunup to sundown, leading your team one moment and knee-deep in marketing strategy the next.
Read MoreBest Free Business Email Solutions 2023
What is Business Email? A business email is a custom email address that allows you to send and receive emails using your branded business domain
Read MoreSample email and letter to employees for clocking in and out
“Time is money,” said Benjamin Franklin, and that’s never more true than when your small business relies on hourly employees. Tracking time isn’t just about
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